Friday, July 8, 2011

Very Cool And Creative McDonald’s Ads

McDonald's Corporation is the world's largest chain of hamburger fast food restaurants, serving around 68 million customers daily in 119 countries. McDonald's has for decades maintained an extensive advertising campaign. In addition to the usual media such as television, radio, and newspaper, the company makes significant use of billboards and signage, sponsors sporting events ranging from Little League to the Olympic Games, and makes coolers of orange drink with its logo available for local events of all kinds. Nonetheless, television has always played a central role in the company's advertising strategy. Now, let's take a look at some of the clever and creative ads by McDonald...

McDonald’s Newspaper Sandwich

Clever newspaper ad for new McDonald’s sandwich in Sweden.

McDonald’s Napkins

Giant paper napkins were used to promote McDonald’s largest hamburger ever, the Big’n'Juicy, in Stockholm, Sweden.

McDonald’s Bus Stop

Regular bus stop was turned into McDonald’s restaurant

McDonald’s Free Coffee Hourglass

Transit shelter in Vancouver was turned into an ‘hourglass’ filled with coffee beans, reminding customers of the promotion’s short-term nature.

McDonald’s Sundial Billboard

This cool billboard features a real sundial whose shadow falls on a different breakfast item each hour until noon, when the shadow of the McDonald’s arches are dead center.

McDonald’s Puzzles

Outdoor posters were turned into large interactive push puzzles that consumers could solve in order to “sort your head”. This was done to promote McDonald’s Large Coffee for only 1 Euro in Sweden.

The Real Milkshake

McDonald’s Pie Billboard

Giant Pie billboard used to promote McDonald’s in New Zealand.

Free Wi-Fi at McDonald’s

McDonald’s Freshness Box Salad

Clever poster, with what appears to be fresh salad vegetables, changed a bus shelter into a section in the refrigerator.

McDonald’s Sandwich

McDonald’s Bus Shelter

Creative “Open All Night” McDonald’s advertising from Australia.

McDonald’s Re-Opening Ads

Creative ads for McDonald’s re-opening in Birkerod, Finland.

McDonald’s Carrots

Clever outdoor ad promotes fresh carrots at McDonald’s in Sweden.

McDonald’s Free Wi-Fi

Free Wi-Fi served at all McDonald’s restaurants.

McDonald’s Free Coffee Pole

Lamp post in downtown Vancouver became part of a clever optical illusion, appearing to pour coffee into a giant cup on the sidewalk.

McDonald’s Rock 'n' Fries

McDonald’s 24 Hours Open

McDonald’s Expert Books

McDonald's - Come As Your Ads

McDonald's - McCafe A.M & P.M Ads

McDonald's Medium Calories And Fat

Here’s a new print campaign for McDonald’s in Israel. They’ve changed their menus and made them lighter in calories and fat.

McDonald's Angry Birds

McDonald's New McWrap Ad

McDonald's Pedestrian Crossings

During the biggest public festival in Switzerland, the Zurichfest, McDonald’s is confronted with heavy competition by independent food stalls. So they needed something to catch the visitors’ attention. During the festival all official street markings like pedestrian crossings are taken out of function, this enabled McDonalds to reshape the pedestrian crossing in front of their restaurant into a portion of french fries.

McDonald's Daily Fresh Eggs

McDonald's Print Ad For Eid

McDonald’s Shamrock Shake Green River

The Chicago River was first dyed green in 1962 to coincide with the St. Patrick’s Day Parade. Nowadays each year on parade day, a crew led by Mike Butler uses about 40 pounds of dye to colour the river green. Depending on the currents the river will stay green for about five hours. This was a perfect way to promote McDonald’s seasonal green Shamrock Shake.

McDonald's One Click Order

McDonald's Just Open Baby Ad

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22 Animal Crossing Pics

1. A hen and her chicks cross a street in the Malaysian village of Lui Barat November 9, 2005. Malaysian authorities on Wednesday ruled out bird flu in a second health scare involving the mysterious death of pigeons in the country's northwest. REUTERS/Bazuki Muhammad

2. A gopher tortoise moves towards the space shuttle Discovery, seen sitting on the launch pad at the Kennedy Space Center in Cape Canaveral, Florida, July 3, 2006. NASA inspectors found a crack in the foam insulation of space shuttle Discovery's fuel tank and managers were meeting on Monday to decide how the crack might affect Tuesday's launch. REUTERS/Rick Wilking

3. A feral chicken is seen at what is known locally as Chicken Roundabout in Ditchingham, approximately 10 miles (16 km) from the Suffolk farm where the deadly H5N1 strain of bird flu broke out in Holton, eastern England February 6, 2007. The cull of almost 160,000 turkeys on the farm has been completed, the government said. REUTERS/Luke MacGregor

4. A motorcyclist stops as a herd of sheep cross a road in Gonghe County in west China's Qinghai province July 25, 2007. REUTERS/Tim Chong

5. A llama crosses a road near Salinas, between the salt flats of Uyuni and Coipasa, March 6, 2010. Reuters/David Mercado

6. Vicunas cross National Route 40, near Huancar town in the Argentine Puna region of San Salvador de Jujuy, 3,900 metres (12,795 feet) above sea level August 7, 2010. REUTERS/Enrique Marcarian

7. A camel crosses a road during a sandstorm near Ajdabiyah April 28, 2011. REUTERS/Amr Abdallah Dalsh

8. A wild family of vicunas or vicugnas cross a road in the Bolivian highlands, August 21, 2008. These South American camelids are relatives of the llama and the alpaca and produce small amounts of extremely fine wool. REUTERS/Jorge Silva

9. A pair of sheep cross the main road near the village of Funningur in the northern Faroe Islands August 10, 2009. REUTERS/Bob Strong

10. A squirrel passes a road block nearby Forest Lawn Memorial Park in Glendale, California September 3, 2009. REUTERS/Mario Anzuoni

11. Deer cross a snow-covered road at Fountains Abbey in Ripon, northern England, January 6, 2010. The Met Office issued severe weather warnings across the entire country, predicting that up to 40 cm of snow (16 inches) could fall in the home counties, parts of the south and greater London by the end of Wednesday. If, as forecast, the extreme weather conditions continue until Saturday the disruption could cost the UK economy up to 2 billion pounds. REUTERS/Nigel Roddis

12. A highland cow holds up traffic as it is ushered across a road to a different field for grazing near Earlston in the Scottish borders January 6, 2010. REUTERS/David Moir

13. A giraffe pauses while crossing a road outside Niger's capital Niamey July 4, 2005. Giraffes are rare in West Africa, with Niger claiming to be home to the only giraffe population in the region. REUTERS/Finbarr O'Reilly

14. A herd of ostriches runs on a street after breaking out of their enclosure outside Oudtshoorn, some 450 kilometres (279 miles) east of Cape Town January 7, 2008. REUTERS/Alex Grimm

15. A lioness walks on a road in front of tourists' minivans in Masai Mara game reserve July 24, 2008. The annual zebra and wildebeest migration is expected to attract a large number of tourists after the post-election violence when many cancelled their holidays to the country. REUTERS/Radu Sigheti

16. Ducks walk across a main road on a rainy day near the town of Xichuan, Henan province February 18, 2009. REUTERS/David Gray

17. Elks cross an empty road in a forest in the 30 km (18 miles) exclusion zone around the Chernobyl nuclear reactor near the village of Babchin, some 370 km (217 miles) southeast of Minsk, February 3, 2009. Still inhospitable to humans, the Chernobyl exclusion zone -- a contaminated 30-km radius around the site of the nuclear reactor explosion of April 26, 1986 -- is now a nature reserve and teems with wolves, moose, bison, wild boars and bears. Picture taken February 3, 2009. To match WITNESS/BELARUS-CHERNOBYL REUTERS/Vasily Fedosenko

18. A camel is seen in the middle of the road at the entrance of Zam Zam IDP camp in Al Fasher, northern Darfur, March 14, 2009. REUTERS/Zohra Bensemra

19. A white rhino and its baby cross a road on the drying shores of Lake Nakuru in Kenya's Rift Valley, 160km (99 miles) west of the capital Nairobi, December 18, 2009. World leaders worked through the early hours to try and beat a Friday deadline for a deal on cutting emissions and helping poor countries cope with the costly impact of global warming. REUTERS/Thomas Mukoya

20. Rachel Bello tries to guide a stranded turtle to safety on Walker Road in Great Falls, Virginia, September 27, 2010. A snapping turtle crossing the road forced drivers to detour around it. REUTERS/Hyungwon Kang

21. Deer run across the road as a man jogs through Richmond Park in south west London November 28, 2010. REUTERS/Paul Hackett

22. A snake crosses the Capricorn Highway which is under floodwaters 6km south of Rockhampton January 3, 2011. Military aircraft flew supplies to an Australian town slowly disappearing beneath floodwaters on Monday, as record flooding in the country's northeast continues to cut coal exports and devastate wheat production. REUTERS/Daniel Munoz